Deadly Website Mistake #3 - Generalist vs. Specialist

Welcome to deadly mistake #3 that solo professionals make with their websites and how to avoid them for ultimate success.

In this lesson, I’m going to share the distinction between positioning yourself as a specialist vs. a generalist in your marketing efforts. As you’ll learn, with increased competition, technology, and consumerism, it’s becoming more and more difficult to build a fully automated, highly successful business.

To succeed in today’s marketplace, you simply MUST position yourself as a specialist in your field.

This is really great stuff Enjoy!